It’s pretty clear that organizations and their IT strategies have been rigorously tested lately. Not just in terms of digital employee experience, but in basic infrastructure, too.

Nearly a year after the initial spread of Covid-19 forced companies to disperse workforces and transition to remote work, their approach to IT has gone from tidy timelines to accelerated innovation. In the blink of an eye, for instance, enterprises on the cusp of cloud adoption went all in, fully embracing desktop as a service (DaaS) solutions, and, of course, software as a service (SaaS) solutions, such as digital experience monitoring/management.

But to be fair, the shift to the cloud has been a long time coming anyway.

In recent years, IT teams have been catching on to the benefits of cloud-hosted environments versus on-premises systems. The 2020 IDG Cloud Computing Study reveals 81% of survey respondents said their organizations used a cloud infrastructure or apps — an 8% increase since 2018. Cloud adoption has also reached more than two-thirds in every industry, and 95% of responding organizations’ total IT environments are expected to be at least somewhat in the cloud by the end of 2021, according to the study published in June 2020.

Recent data from Synergy Research Group also showed “Covid-19 drove changes in enterprise behavior and sped up the transition from on-premise(s) operations to cloud-based services.” Enterprise spending on cloud infrastructure services (IaaS, PaaS, private cloud services) and software as a service (SaaS) went up an extra $1.5 billon in Q3 2020, resulting in a 28% overall increase in spending compared to Q3 2019.

Meanwhile, Forrester's 2021 predictions guide forecasts that the global public cloud infrastructure market will grow 35% to $120 billion in 2021 — a 7% and $6.9 billion jump from what was originally projected for this year. That increase is the likely result of the pandemic, the report noted, which accelerated cloud adoption to help employees work from home.1

But the recent ascent to the cloud by many organizations just underscores what we already suspected — the value of a solid cloud-first approach. And for digital experience management in particular, a SaaS model offers enterprises better agility by:

  • Cutting down on physical Infrastructure (servers and data centers) and freeing up staff
  • Allowing easier deployment at scale
  • Enabling faster startups and quicker time to value
  • Working with remote endpoints

Before digging into the advantages of a cloud-based DEM solution, though, it’s worth taking a quick look at why cloud adoption makes sense in the first place.